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World Tourism rankings

From Tilcayo Cats, the lean encyclopaedia by Tilcayo Knowledge Systems

The World Tourism rankings are compiled by the United Nations's World Tourism Organization as part of their World Tourism Barometer publication, which is released up to six times per year. It ranks destinations by the number of international visitor arrivals, by the revenue generated by inbound tourism, and by the expenditure of outbound travelers.

Most visited destinations by international tourist arrivals

In 2025, there were 1.52 billion international tourists, with a growth of 4.0% compared to 2024.[1] The top ten destinations were:[1]

International tourist arrivals (in millions)
Destination 2024[1] Change
(2023 to
2024)
(%) 		2023[2] 2022[3]
File:Flag of France.svg France 102.0 Increase 2.0 100.0 93.1
File:Flag of Spain.svg Spain 93.7 Increase 10.1 85.1 71.6
File:Flag of the United States.svg United States 72.3 Increase 9.0 66.3 50.7
File:Flag of the People's Republic of China.svg China 64.9 Increase 82.8 35.5 ―
File:Flag of Turkey.svg Turkey 60.5 Increase 9.8 55.1 50.4
File:Flag of Italy.svg Italy 57.7 Increase 0.8 57.2 49.8
File:Flag of Mexico.svg Mexico 45.0 Increase 7.3 41.9 38.3
File:Flag of Hong Kong.svg Hong Kong 45.0 Increase 32.3 34.0 0.6
File:Flag of the United Kingdom (1-2).svg United Kingdom 41.7 Increase 12.0 37.2 30.7
File:Flag of Germany.svg Germany 37.5 Increase 7.7 34.8 28.4

Rankings by continent

Africa

In 2024, Africa welcomed approximately 75.4 million international tourist arrivals, reflecting a strong recovery in the continent’s tourism industry.[1] The top ten African destinations in 2024 were:

International tourist arrivals (in millions)[1]
Destination 2024 2023 2022
File:Flag of Morocco.svg Morocco 17.4 14.5 10.9
File:Flag of Egypt.svg Egypt[note 1] 15.8 14.9 11.7
File:Flag of Tunisia.svg Tunisia 10.3 9.4 6.4
File:Flag of South Africa.svg South Africa 8.9 8.5 5.7
File:Flag of Algeria.svg Algeria 3.5 3.3 1.4
File:Flag of Zambia.svg Zambia 2.2 1.4 1.1
File:Flag of Tanzania.svg Tanzania 2.1 1.8 1.5
File:Flag of Zimbabwe.svg Zimbabwe 1.6 1.6 1.0
File:Flag of Mauritius.svg Mauritius 1.4 1.3 1.0
File:Flag of Uganda.svg Uganda 1.4 1.3 0.8

Americas

In 2024, there were 213.4 million international tourist arrivals to the Americas, an increase of 6.7% compared to 2023. In 2025, the top ten destinations were:

International tourist arrivals (in millions)
Destination 2025[4] 2024[4][5] 2023[note 2] 2022[note 3]
File:Flag of the United States.svg United States 68.3 72.4 66.3 50.8
File:Flag of Mexico.svg Mexico 47.8 45.0 41.9 38.3
File:Flag of Canada (Pantone).svg Canada 19.8 20.0 18.3 12.8
File:Flag of Brazil.svg Brazil 9.3 6.7 5.9 3.6
File:Flag of the Dominican Republic.svg Dominican Republic 8.9 8.5 8.0 7.1
File:Flag of Colombia.svg Colombia 6.2 6.5 5.8 4.5
File:Flag of Puerto Rico.svg Puerto Rico 6.1 5.6 5.0 4.2
File:Flag of Chile.svg Chile 6.0 5.2 3.7 2.0
File:Flag of Argentina.svg Argentina 5.7 6.6 7.2 3.8
File:Flag of Peru.svg Peru 3.4 3.2 2.5 2.0

Asia (incl. West Asia)

In 2024, the top ten destinations were:

International tourist arrivals (in millions)
Destination 2024[note 4] 2023[note 5] 2022[note 6]
File:Flag of the People's Republic of China.svg China 64.9 35.5 ―
File:Flag of Hong Kong.svg Hong Kong 45.0 34.0 0.6
File:Flag of Japan.svg Japan 36.9 25.1 3.8
File:Flag of Thailand.svg Thailand 35.5 28.2 11.2
File:Flag of Macau.svg Macau 34.9 28.2 5.7
File:Flag of Saudi Arabia.svg Saudi Arabia 29.7 27.0 16.6
File:Flag of Malaysia.svg Malaysia 25.0 20.1 10.1
File:Flag of the United Arab Emirates.svg United Arab Emirates 18.72 17.15 14.36
File:Flag of Vietnam.svg Vietnam 17.5 12.6 3.7
File:Flag of South Korea.svg South Korea 16.4 11.0 3.2

Europe

In 2025, there were 793.5 million international tourist arrivals to Europe, an increase of 3.8% over 2024. Top 10 destinations of the last four years were:[1]

International tourist arrivals (in millions)
Destination 2025 2024 2023 2022
File:Flag of France.svg France Pending 102.0 100.0 93.2
File:Flag of Spain.svg Spain 96.8 93.8 85.2 71.6
File:Flag of Turkey.svg Turkey 62 60.6 55.2 50.5
File:Flag of Italy.svg Italy 61.5 57.9 57.3 49.9
File:Flag of the United Kingdom (1-2).svg United Kingdom Pending 41.8 37.2 30.7
File:Flag of Greece.svg Greece 38.0 36.0 32.7 27.8
File:Flag of Germany.svg Germany Pending 37.5 34.8 28.4
File:Flag of Austria.svg Austria 33.5 31.9 30.9 26.2
File:Flag of Portugal (official).svg Portugal Pending 29.0 26.5 22.2
File:Flag of the Netherlands.svg Netherlands 22.4 21.2 20.3 16.1

International tourism receipts

International tourism receipts are the earnings a country makes from foreign visitors' spending on goods and services during their stay, such as expenditures accommodation, food and drink, and shopping. In 2025, the top destinations were:

International tourism receipts (US$billions)[1]
Region 2025 % Change
(local currency)
(2024 to 2025) 		2024 2023 % Change
(local currency)
(2023 to 2024)
File:Flag of the United States.svg United States 213.0 Decrease –0.3% 215.0 189.1 Increase 13.7%
File:Flag of Spain.svg Spain 113.8 Increase 6.9% 106.5 92.0 Increase 15.8%
File:Flag of the United Kingdom (1-2).svg United Kingdom 89.6 Increase 7.8% 84.5 73.4 Increase 15.1%
File:Flag of France.svg France 84.0 Increase 9.0% 77.1 71.2 Increase 8.3%
File:Flag of Japan.svg Japan 64.0 Increase 17.7% 54.7 38.6 Increase 38.1%
File:Flag of Italy.svg Italy 61.4 Increase 4.6% 58.7 55.9 Increase 5.0%
File:Flag of Turkey.svg Turkey 60.0 Increase 28.2% 56.3 50.1 Increase 12.4%
File:Flag of the United Arab Emirates.svg United Arab Emirates Pending Pending 57.0 51.9 Increase 9.7%
File:Flag of Australia (converted).svg Australia 55.4 Increase 6.6% 52.0 46.1 Increase 12.4%
File:Flag of the People's Republic of China.svg China 55.2 Increase 37.3% 40.2 25.0 Increase 60.5%
File:Flag of Canada (Pantone).svg Canada 51.3 Decrease –0.1% 51.4 44.8 Increase 14.8%

International tourism expenditure

The top ten spenders on international tourism for 2025 were:

International tourism expenditure (US$ billion)
Country 2025[1] 2024[1] 2023[2] 2022[3]
File:Flag of the People's Republic of China.svg China 254 250.6 196.5 114.8
File:Flag of the United States.svg United States 191.7 177.8 150.0 114.9
File:Flag of Germany.svg Germany Pending 124.9 111.9 89.4
File:Flag of the United Kingdom (1-2).svg United Kingdom 111.5 103.2 99.5 80.3
File:Flag of France.svg France Pending 59.8 56.0 46.6
File:Flag of Russia.svg Russia 49.3 38.8 34.8 20.8
File:Flag of Australia (converted).svg Australia 47.8 45.9 42.4 19.6
File:Flag of Canada (Pantone).svg Canada 42.9 43.4 38.3 24.4
File:Flag of Italy.svg Italy Pending 35.7 34.2 26.5
File:Flag of India.svg India Pending 35.0 33.3 25.9

See also

Notes

  1. ↑ The source, UNWTO, considers Egypt to be a part of the Middle East rather than Africa.
  2. ↑ All 2023 (Americas) figures are from official national tourism authorities and government statistical releases:
    1. "International Visitor Arrivals to the United States – 2023" (PDF). U.S. National Travel and Tourism Office (NTTO). May 2024. Retrieved 12 November 2025.
    2. "Turismo de Internación a México 2023". Secretaría de Turismo (SECTUR) / INEGI. 2024. Retrieved 12 November 2025.
    3. "Year-in-Review 2023 – Overnight Arrivals". Destination Canada. 2024. Retrieved 12 November 2025.
    4. "Informe de Turismo 2023" (PDF). Ministerio de Turismo de la República Dominicana (MITUR). January 2024. Retrieved 12 November 2025.
    5. "Brasil recebeu 5,9 milhões de turistas estrangeiros em 2023". Ministério do Turismo / Embratur. January 2024. Retrieved 12 November 2025.
    6. "Anuario Estadístico de Turismo 2023" (PDF). Ministerio de Turismo y Deportes de Argentina. 2024. Retrieved 12 November 2025.
    7. "En 2023 más de 5,86 millones de viajeros no residentes llegaron a Colombia". Ministerio de Comercio, Industria y Turismo (MinCIT). January 2024. Retrieved 12 November 2025.
    8. "Discover Puerto Rico Annual Report 2023". Discover Puerto Rico / Puerto Rico Tourism Company. 2024. Retrieved 12 November 2025.
    9. "Perfil del Turista Receptivo 2023". Subsecretaría de Turismo de Chile. 2024. Retrieved 12 November 2025.
    10. "Perú recibió 2,5 millones de turistas extranjeros en 2023". Ministerio de Comercio Exterior y Turismo (MINCETUR). February 2024. Retrieved 12 November 2025.
  3. ↑ All 2022 (Americas) figures are from official national tourism statistics and government sources:
    1. "International Visitation to the United States — 2022" (PDF). U.S. National Travel & Tourism Office (NTTO). May 2023. Retrieved 12 November 2025.
    2. "Results of Tourism Activity — December 2022 (International Visitors to Mexico)" (PDF). SECTUR / INEGI (DataTur). January 2023. Retrieved 12 November 2025.
    3. "Year-in-Review 2022 — Overnight Arrivals" (PDF). Destination Canada. 2023. Retrieved 12 November 2025.
    4. "Datos 2022 — Llegadas de Extranjeros No Residentes". Ministerio de Turismo de la República Dominicana (SITUR / MITUR). 2024. Retrieved 12 November 2025.
    5. "Brasil recebe mais de 3,63 milhões de turistas estrangeiros em 2022". Ministério do Turismo do Brasil. 31 January 2023. Retrieved 12 November 2025.
    6. "Anuario Estadístico de Turismo 2022" (PDF). Ministerio de Turismo y Deportes de la Nación (Argentina). 2023. Retrieved 12 November 2025.
    7. "Colombia cerró 2022 con 4,6 millones de visitantes no residentes". Fondo Nacional de Turismo (FONTUR) / MinCIT (cifras Migración Colombia). 21 September 2023. Retrieved 12 November 2025.
    8. "Discover Puerto Rico Announces 2022 as a Record-Setting Year". Discover Puerto Rico (DMO). 8 December 2022. Retrieved 12 November 2025.
    9. "Más de dos millones de turistas extranjeros visitaron Chile en 2022". Subsecretaría de Turismo (Gobierno de Chile). 31 January 2023. Retrieved 12 November 2025.
    10. "Informe de Transferencia de Gestión del Sector — 2023 (Cierre 2022)" (PDF). Ministerio de Comercio Exterior y Turismo (MINCETUR, Perú). 9 May 2023. Retrieved 12 November 2025.
  4. ↑ Official 2024 (Asia) data from national tourism authorities and statistics offices:
    1. "610 Million Exit-Entry Trips Recorded in 2024 (incl. 64.882 million foreign nationals' trips)". National Immigration Administration (China). 15 January 2025. Retrieved 12 November 2025.
    2. "HKTB: Close to 45 Million Visitors in 2024 (provisional)" (PDF). Hong Kong Tourism Board. 15 January 2025. Retrieved 12 November 2025.
    3. "Japan caps record year with 36.87 million visitors in 2024". Reuters. 15 January 2025. Retrieved 12 November 2025.
    4. "Thailand 2024 foreign tourist arrivals at 35.5 million". Reuters. 27 January 2025. Retrieved 12 November 2025.
    5. "Visitor arrivals for the whole year of 2024". DSEC Macao. 21 January 2025. Retrieved 12 November 2025.
    6. "Saudi Arabia reports 29.7 million international visitors in 2024". Argaam (citing Ministry of Tourism). 22 June 2025. Retrieved 12 November 2025.
    7. "Malaysia reports just over 25 million international tourists in 2024". Reuters. 5 February 2025. Retrieved 12 November 2025.
    8. "Dubai Welcomes 18.72 Million International Visitors (2024)". Dubai DET. 2025. Retrieved 12 November 2025.
    9. "VNAT: More than 17.5 million international visitors in 2024". Vietnam National Administration of Tourism (VNAT). 7 January 2025. Retrieved 12 November 2025.
    10. "KTO: South Korea welcomed 16.37 million foreign visitors in 2024". The Korea Herald. 6 February 2025. Retrieved 12 November 2025.
  5. ↑ Official 2023 (Asia) data from national tourism authorities and government publications:
    1. "Number of China's Exit-Entry Personnel Exceeds 424 Million in 2023 (incl. 35.478 million foreign nationals)". National Immigration Administration (China). 22 January 2024. Retrieved 12 November 2025.
    2. "HKTB Announces 34 Million Full-Year Visitor Arrivals in 2023" (PDF). Hong Kong Tourism Board. 13 January 2024. Retrieved 12 November 2025.
    3. "JNTO: 25.07 million international visitors in 2023". Travel Voice (JNTO data). 23 January 2024. Retrieved 12 November 2025.
    4. "Bank of Thailand MPR: 28.2 million foreign tourists in 2023" (PDF). Bank of Thailand. 10 June 2024. Retrieved 12 November 2025.
    5. "Tourism Statistics 2023 (Q4): Full-year visitor arrivals". DSEC Macao. 2024. Retrieved 12 November 2025.
    6. "UN Tourism applauds Saudi Arabia's milestone – 27 million international in 2023". UN Tourism. 26 February 2024. Retrieved 12 November 2025.
    7. "Malaysia Tourism Key Performance Indicators 2023" (PDF). Tourism Malaysia / MOTAC. 2024. Retrieved 12 November 2025.
    8. "Dubai Annual Tourism Report: 17.15 million visitors in 2023". Dubai DET. 2024. Retrieved 12 November 2025.
    9. "International visitors to Viet Nam reach 12.6 million in 2023". VNAT. 1 January 2024. Retrieved 12 November 2025.
    10. "KTO: 11.03 million foreign tourists in 2023". Korea.net (KTO). 31 January 2024. Retrieved 12 November 2025.
  6. ↑ Official 2022 (Asia) data from national tourism agencies and statistical offices:
    1. "HKTB: 2022 Full-Year Arrivals" (PDF). Hong Kong Tourism Board. 16 January 2023. Retrieved 12 November 2025.
    2. "Japan records 3.8 million foreign visitors in 2022". Xinhua. 18 January 2023. Retrieved 12 November 2025.
    3. "Thailand beats 2022 tourism target with 11.15 million arrivals". Reuters. 24 January 2023. Retrieved 12 November 2025.
    4. "Visitor arrivals for 2022". Gov. of Macao SAR. 20 January 2023. Retrieved 12 November 2025.
    5. "UNWTO: Saudi Arabia 16.6 million in 2022". Arabian Business. 17 May 2023. Retrieved 12 November 2025.
    6. "Malaysia recorded 10.07 million tourist arrivals in 2022". Tourism Malaysia. 2023. Retrieved 12 November 2025.
    7. "Annual Visitor Report 2022". Dubai DET. 2023. Retrieved 12 November 2025.
    8. "Viet Nam welcomed 3.66 million international visitors in 2022". VNAT. 3 January 2023. Retrieved 12 November 2025.
    9. "Foreign tourist arrivals rebounded to 3.2 million in 2022". The Korea Times. 30 January 2024. Retrieved 12 November 2025.

References

  1. ↑ 1.0 1.1 1.2 1.3 1.4 1.5 1.6 1.7 1.8 "International Tourism Highlights – 2025 Edition". World Tourism Organization. Retrieved 10 July 2026.
  2. ↑ 2.0 2.1 "World Tourism Barometer" (PDF). World Tourism Organization. May 2024. p. 19. Retrieved 24 June 2024.
  3. ↑ 3.0 3.1 "International Tourism – 2023 starts on a strong note with the Middle East recovering 2019 levels in the first quarter" (PDF). webunwto.s3.eu-west-1.amazonaws.com. Archived from the original (PDF) on 2 August 2023.
  4. ↑ 4.0 4.1 "Global and regional tourism performance". UN Tourism. Retrieved 26 January 2025.
  5. ↑ "World Tourism Barometer Statistical Annex" (PDF). World Tourism Organization.
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